Thursday, January 18, 2018

Nikki Haley Threatens U.N. With Defunding Over Resolution Condemning U.S. Jerusalem Decision By Tim Hains


December 21, 2017

UN Ambassador Nikki Haley weighs in on the General Assembly's debate about whether or not to condemn the U.S. for recognizing Jerusalem as the capital of Israel.

In a major diplomatic blow to Israel and U.S. President Donald Trump, the UN General Assembly passed a resolution rejecting the American recognition of Jerusalem as Israel's capital, with 128 member states voting in favor of the resolution and a mere nine voting against it.

NIKKI HALEY: The United States is by far, the single largest contributor to the United Nations and its agencies.

We do this in part to advance our values and our interests. When that happens, our participation in the UN produces great good for the world... We hold outlaw regimes accountable. We do this because it represents who we are. It is our American way.

But I will be honest with you, when we make generous contributions to the UN, we also have a legitimate expectation that our goodwill is recognized and respected.

When a nation is singled out for an attack in this organization, that nation is disresepected. What's more, that nation is asked to pay for the privilege of being disrespected.

In the case of the United States, we are asked to pay more than anyone else for that dubious privilege.

Unlike some U.N, member countries, the United States government is answerable to its people, as such we have an obligation to acknowledge when our political and financial capital is being poorly spent.

We have an obligation to demand more for our investment, and if our investment fails, we have an obligation to spend our resources in more productive ways. Those are the thoughts that come to mind when we consider the resolution before us today.

Full text of Nikki Haley’s speech to UN General Assembly on Jerusalem


'The US will remember this day, in which it was singled out for attack in the General Assembly for the very act of exercising our right as a sovereign nation'

21 December 2017

United States Ambassador to the United Nations, Nikki Haley, addresses the General Assembly prior to the vote on Jerusalem, on December 21, 2017, at UN Headquarters in New York. (AFP PHOTO / EDUARDO MUNOZ ALVAREZ)

US Ambassador to the UN Nikki Haley spoke to the UN General Assembly ahead of its vote on the status of Jerusalem, December 21, 2017:

Thank you, Mr. President.

To its shame, the United Nations has long been a hostile place for the state of Israel. Both the current and the previous Secretary-Generals have objected to the UN’s disproportionate focus on Israel. It’s a wrong that undermines the credibility of this institution, and that in turn is harmful for the entire world.

I’ve often wondered why, in the face of such hostility, Israel has chosen to remain a member of this body. And then I remember that Israel has chosen to remain in this institution because it’s important to stand up for yourself. Israel must stand up for its own survival as a nation; but it also stands up for the ideals of freedom and human dignity that the United Nations is supposed to be about.

Standing here today, being forced to defend sovereignty and the integrity of my country – the United States of America – many of the same thoughts have come to mind. The United States is by far the single largest contributor to the United Nations and its agencies. We do this, in part, in order to advance our values and our interests. When that happens, our participation in the UN produces great good for the world. Together we feed, clothe, and educate desperate people. We nurture and sustain fragile peace in conflict areas throughout the world. And we hold outlaw regimes accountable. We do this because it represents who we are. It is our American way.

But we’ll be honest with you. When we make generous contributions to the UN, we also have a legitimate expectation that our good will is recognized and respected. When a nation is singled out for attack in this organization, that nation is disrespected. What’s more, that nation is asked to pay for the “privilege” of being disrespected.

In the case of the United States, we are asked to pay more than anyone else for that dubious privilege. Unlike in some UN member countries, the United States government is answerable to its people. As such, we have an obligation to acknowledge when our political and financial capital is being poorly spent.

We have an obligation to demand more for our investment. And if our investment fails, we have an obligation to spend our resources in more productive ways. Those are the thoughts that come to mind when we consider the resolution before us today.

The arguments about the President’s decision to move the American embassy to Jerusalem have already been made. They are by now well known. The decision was in accordance to U.S. law dating back to 1995, and it’s position has been repeatedly endorsed by the American people ever since. The decision does not prejudge any final status issues, including Jerusalem’s boundaries. The decision does not preclude a two-state solution, if the parties agree to that. The decision does nothing to harm peace efforts. Rather, the President’s decision reflects the will of the American people and our right as a nation to choose the location of our embassy. There is no need to describe it further.

Instead, there is a larger point to make. The United States will remember this day in which it was singled out for attack in the General Assembly for the very act of exercising our right as a sovereign nation. We will remember it when we are called upon to once again make the world’s largest contribution to the United Nations. And we will remember it when so many countries come calling on us, as they so often do, to pay even more and to use our influence for their benefit.

America will put our embassy in Jerusalem. That is what the American people want us to do, and it is the right thing to do. No vote in the United Nations will make any difference on that.

But this vote will make a difference on how Americans look at the UN and on how we look at countries who disrespect us in the UN. And this vote will be remembered.

Thank you.

How each country voted at the UN on Jerusalem status resolution


Voted "No" to the resolution: 9

Marshall Islands

Abstained: 35

Antigua and Barbuda
Bosnia and Herzegovina
Czech Republic
Dominican Republic
Equatorial Guinea
Solomon Islands
South Sudan
Trinidad and Tobago

Voted "Yes" to the resolution: 128

Burkina Faso
Cape Verde
Costa Rica
Ivory Coast
New Zealand
North Korea
Papua New Guinea
St Vincent and Grenadines
Saudi Arabia
South Africa
South Korea
Sri Lanka
United Arab Emirates
United Kingdom

Israel in talks with more than 10 countries over Jerusalem embassy move By Chris Perez


December 25, 2017

Israeli Deputy Foreign Minister Tzipi Hotovely

Israel is in talks with more than 10 countries — including some in Europe — about potentially moving their respective embassies to Jerusalem, according to officials.

Deputy Foreign Minister Tzipi Hotovely on Monday said the nations were interested in following President Trump’s footsteps and declaring the Israeli city the new capital in the wake of Guatemala’s recent decision to do so.

While she refused to name the countries, Hotovely told Israel Radio that they were from every continent on earth.

Honduras is reportedly the next in line to take Trump’s lead.

“We are in contact with at least ten countries, some of them in Europe,” Hotovely said, according to i24NEWS.

Honduras, like Guatemala, was one of the nine nations that voted in support of the US in the UN General Assembly’s resolution to oppose Trump’s Jerusalem decision.

Guatemalan President Jimmy Morales announced Sunday that he would be moving his country’s embassy to Jerusalem, despite the UN vote.

Hotovely told local media that the discussions going on with the other nations were still in the early stages. She said they were taking place “with more than 10 countries, but not many more.”

Monday, January 15, 2018

Late Chicago Tribune Columnist Mike Royko On Political Correctness

A Nose Rub Of Sorts For Ditzy Word Jocks


June 01, 1990|By Mike Royko.

Maybe it's time to wave the white flag. The age of super-sensitivity is crushing me.

I started to feel like a beaten man while reading a list of words that I shouldn't use because they might offend someone.

The bad-word dictionary was put together by a panel of news people on something called the Multicultural Management Program at the University of Missouri School of Journalism.

The introduction to their bad-word dictionary says:

"As newspapers move into the 1990s, there will be more emphasis on including minorities in daily stories-accurately, succinctly and in good taste. Language usage that has been acceptable in the past may no longer be acceptable.

"The following is a checklist of words, many objectionable, that reporters and editors must be aware of in order to avoid offending and perpetuating stereotypes."

Some of the words on the list are obviously offensive: nigger, chink, faggot. So you don`t see them in newspapers.

But "Dutch treat?" "Airhead?" And how about such shockers as barracuda, burly, buxom, dear, dingbat, ditz, dizzy, fried chicken, gorgeous, gyp, housewife, illegal alien, Ivan, jock, johns, lazy, pert, petite, rubbing noses, shiftless, stunning, sweetie, and ugh.

That's right, "ugh." The dictionary says: "A gutteral word used to mimic American Indian speech. Highly offensive."

Why not "Dutch treat?" They say: "To share the cost, as in a date. Implies that Dutch people are cheap."

Shall I go on? It depresses me, but why not?

- Barracuda: "A negative generalization of persons without morals and/or ethical standards or judgments. Many times directed at forceful women."

- Airhead: "Term is an objectionable description, generally aimed at women."

- Burly: "An adjective too often associated with large black men, implying ignorance, and considered offensive in this context."

- Buxom: "Offensive reference to a woman`s chest."

- Dear: "A term of endearment objectionable to some. Usage such as 'He was a dear man,' or 'she is a dear,' should be avoided."

- Dingbat: "Objectionable term that describes women as intellectually inferior."

- Ditz: "Objectionable term meaning stupid."

- Dizzy: "Avoid as an adjective for women."

- Fried chicken: "A loaded phrase when used carelessly and as a stereotype, referring to the cuisine of black people. Also applies to watermelon."

- Gorgeous: "An adjective that describes female physical attributes. Use carefully."

- Gyp: "An offensive term, meaning to cheat, derived from Gypsy."

- Illegal alien: "Often used to refer to Mexicans and Latin Americans believed to be in the United States without visas; the preferred term is undocumented worker or undocumented resident."

- Ivan: "A common and offensive substitute for a Soviet person."

- Jock: "A term applied to both men and women who participate in sports. Can be offensive to some."

- Johns: "Men who frequent prostitutes, but not a proper generic term for men or bathrooms."

- Lazy: "Use advisedly, especially when describing non-whites."

- Pert: "An adjective describing a female characteristic. Avoid usage."

- Petite: "Reference to a woman`s body size. Can be offensive."

- Rubbing noses: "Allegedly an Eskimo kiss. However, Eskimos don`t rub noses and object to the characterization."

- Senior citizens: "Do not use for anyone under 65. . . . Do not describe people as elderly, senile, matronly or well-preserved. . . . Do not use dirty old man, codger, coot, geezer, silver fox, old-timers, Pop, old buzzard."

- Shiftless: "As a description for blacks, highly objectionable."

- Stunning: "Avoid physical descriptions."

- Sweetie: "Objectionable term of endearment. Do not use."

I've changed my mind. I refuse to knuckle down to the dizzy new-age journalistic airheads in this ditzy Multicultural Management Program.

These dingbats appear to be bigots themselves. They list dozens of words- including fried chicken-that they say offend blacks, gays or women.

But they don`t include "honky," which many blacks call whites, or dago, wop, heeb, kike, mick, herring-choker, frog, kraut, bohunk or polack. Ain't us honkies got feelings too?

Whether or not they like it, Ivan Boesky is a Wall Street barracuda. William Perry, who used to be a fat slob, is now merely burly. My wife is petite and a gorgeous sweetie.

If some geezer unzips in a schoolyard, I reserve my constitutional right to call him a dirty old man.

The damn Rooskies have aimed missiles at me for 40 years, so maybe I'll refer to a Soviet as an Ivan. I've been called worse.

I'll continue to go have Dutch-treat lunches with my friends and check the bill to make sure the waiter didn't gyp me.

Why not "illegal alien?" It`s specific. It means an alien who is here in violation of our immigration laws. But what's an "undocumented worker?"

If I come to work without my wallet, I don't have any documents with me, so I`m an undocumented worker. Will I be deported?

If I decide to say "I hit the john," instead of "I visited the room where one disposes of bodily wastes," I'll do so.

When I put together a softball team, I'll recruit real jocks, not a bunch of wimps, nerds, dweebs or weenies.

And little kids have been rubbing noses and calling it an "Eskimo kiss" as long as I can remember. And that's a long time, since I border on being a geezer, a coot or a codger.

Fried chicken, fried chicken, fried chicken. I said it and I'm glad. Sue me.

In conclusion, your dictionary is a stunning example of lazy, shiftless thinking.


The Politically Smug Offer To Correct My Many Flaws By Mike Royko


November 5, 1993

AS hard as I try to be sensitive and politically correct, I can't avoid bumbling my way into boorish opinions, thus offending those who are truly enlightened.

And it seems to be getting worse all the time. Before noon today, I heard from four members of four groups who bawled me out for insulting them in recent columns.

It began with Erin Gallob, of Crawford, Colo., who didn't like something I wrote about politically correct choices of Halloween costumes for children.

She says: "You ask why should we be sensitive to the feelings of witches?

"My reply: Witchcraft or Wicce is a legitimate, nature-based religion practiced by many people both in America and abroad, and should be accorded the same respect as Christianity, Islam, Buddhism, etc.

"The witch portrayed today at Halloween is the Goddess in her crone aspect. She signifies the dying year and the wisdom that comes with age.

"It was only after the onset of Christianity that the Pagan Wisewoman became a figure of fear and hatred.

"So there is, as you can see, a very good reason to be sensitive to the feelings of witches like myself."

OK, from now on I will be sensitive to the feelings of Ms. Gallob and other witches.

But not vampires. Terrible drinkers. Don't like 'em, don't trust 'em; never have, never will, and I don't want them living next door to me. And I will continue to speak out against them. Werewolves, too. Keep you awake all night with their damn howling.

Next, I managed to anger Edward L. Koven, of Highland Park, Ill., by recounting anecdotes about John Kruk, the wise-cracking Philadelphia baseball player.

One was when a female fan saw Kruk smoking and berated him, saying that an athlete should not use tobacco. Kruk responded, "Lady, I'm not an athlete, I'm a baseball player."

This prompted Mr. Koven to say that my "concept of a hero, John Kruk, is quite warped."

"Since tobacco is a drug containing at least 43 carcinogens and toxins, it should be added to the list of other drugs banned in baseball. Tobacco kills. Kruk and other ballplayers should spread that message - not poisonous tobacco smoke.

"Perhaps you could find other heroes, such as the physicians, nurses and family members who care for and treat the millions of victims of tobacco smoke."

OK, I vow to never again be so warped as to write favorably about Kruk, that despicable spewer of carcinogens and toxins. And to think I cheered for him and his team in the World Series. I am so ashamed.

The third rebuke came from Frank De Avila, of Chicago, who was offended by a column I wrote about Mexico's refusal to extradite Mexicans who commit crimes in the United States, then flee back to their homeland.

De Avila said that I am a known racist and have "single-handedly managed to humiliate millions of honest and law-abiding Mexicans and Mexican-Americans," and that I "implied that they are child abusers, rapists, murderers and drug smugglers."

Well, the last thing I want to do is insult "millions" of law-abiding people. And it was insensitive of me not to realize that when I wrote about specific fugitives, such as the man who raped and almost murdered a 5-year-old girl, millions of law-abiding Mexicans and Mexican-Americans would assume that I was accusing them of being rapists.

Nor will I ever write about any criminals of Polish, Scandinavian, Italian, Greek, German or Asian ancestry, or those who are Catholic or Protestant, and those who are bald, tall, short, medium-height, nearsighted or red-haired, because I wouldn't want to insult the hundreds of millions, or even billions of people who make up those groups.

Besides my being insensitive, our switchboard and mail room couldn't handle all the cries of anguish.

So I apologize to anyone who is of the same ethnic background as serial killer John Gacy, whatever it is. When I said Gacy is a creep, I didn't mean to hurt your feelings.

Finally, there is a Mrs. Johnson, who said she lives in the University of Chicago neighborhood, but did not tell me her first name. However, she did say that I am a hopeless white bigot because I disagreed with the jury's rather mild verdict in the Reginald Denny case.

"What does a racist like you know about what those two boys have been through?" she shouted into the phone. "What do you know about how they grew up being deprived and being disrespected? All you know about is that stupid videotape. What do you know about the social conditions and the economics that forced these boys to do what they did? If you weren't so racist and ignorant, you'd know about those things and you wouldn't write the way you did."

She made a compelling argument. Yes, it is true that social and economic conditions contribute to crime. And they surely were a factor in the attack on truck driver Reginald Denny.

So I must concede that if Damian Williams had been born in a wealthy and privileged environment, he would not have picked up that brick and bashed Reginald Denny in the head.

Maybe he would have used a polo mallet.

(Copyright, 1993, The Chicago Tribune)

Mike Royko's column appears Friday on editorial pages of The Times.

Monday, January 08, 2018

Trish Regan: American Voters 'Rebelled' Against Policies Like the Carried Interest Loophole By Fox News Insider


Dec 29, 2017

Trish Regan has been a vocal critic of the carried interest loophole, which President Trump railed against on the campaign trail, but was not repealed in the tax reform legislation he just signed.

Regan explained that the loophole allows hedge fund managers to pay a lower percentage of tax on a portion of their income than a cop or a fireman. She argued that the loophole's existence all comes down to private equity firms donating large sums to both parties.

Regan asked economist Ben Stein for his view on whether Wall Street is essentially buying the loophole with the large contributions and lobbying.

"This is what Americans rebelled against, right?" Regan asked.

"I found it very refreshing on the campaign trail when [Trump] kept saying he wanted to close this carried interest loophole," she said, adding she was "shocked" to see the loophole remain in effect.

Stein agreed that lawmakers in Washington, D.C. want Americans to forget about the issue or simply ignore it because it seems too complicated.

"It’s insane what you can buy in politics in terms of the tax code. The idea people don’t understand it and therefore we can do it, that’s just a disgraceful excuse," he said.

Regan said she's heard from a lot of her viewers who do care about the loophole and see it as unfair. And she added that President Trump has the power to fix it on his own, potentially saving taxpayers an estimated $180 billion.

Trump vowed to close the loophole on the campaign trail, alleging that Wall Street and special interests were supporting Hillary Clinton over him for that reason.

The private equity industry claims the loophole allows them to create jobs through increased investment.

Watch the segment from Fox Business above and don't miss Trish Regan each day at 2:00pm ET!

Friday, January 05, 2018

How the FCC Can Save the Open Internet: We should undo the Obama administration’s rules that regulate the web like a 1930s utility. By Ajit Pai

Source: and

Nov. 21, 2017

Photo: istock/Getty Images

As millions flocked to the web for the first time in the 1990s, President Clinton and a Republican Congress decided “to preserve the vibrant and competitive free market that presently exists for the Internet.” In the Telecommunications Act of 1996, the government called for an internet “unfettered by Federal or State regulation.” The result of that fateful decision was the greatest free-market success story in history.

Encouraged by light-touch regulation, private companies invested over $1.5 trillion in nearly two decades to build out American communications networks. Without having to ask anyone’s permission, innovators everywhere used the internet’s open platform to start companies that have transformed how billions of people live and work.

But that changed in 2014. Just days after a poor midterm election result, President Obama publicly pressured the Federal Communications Commission to reject the longstanding consensus on a market-based approach to the internet. He instead urged the agency to impose upon internet service providers a creaky regulatory framework called “Title II,” which was designed in the 1930s to tame the Ma Bell telephone monopoly. A few months later, the FCC followed President Obama’s instructions on a party-line vote. I voted “no,” but the agency’s majority chose micromanagement over markets.

This burdensome regulation has failed consumers and businesses alike. In the two years after the FCC’s decision, broadband network investment dropped more than 5.6%—the first time a decline has happened outside of a recession. If the current rules are left in place, millions of Americans who are on the wrong side of the digital divide would have to wait years to get more broadband.

The effect has been particularly serious for smaller internet service providers. They don’t have the time, money or lawyers to cut through a thicket of complex rules. The Wireless Internet Service Providers Association, which represents small fixed wireless companies that generally operate in rural America, found that more than 80% of its members “incurred additional expense in complying with the Title II rules, had delayed or reduced network expansion, had delayed or reduced services and had allocated budget to comply with the rules.” They aren’t alone. Other small companies have told the FCC that these regulations have forced them to cancel, delay or curtail upgrades to their fiber networks.

The uncertainty surrounding the FCC’s onerous rules has also slowed the introduction of new services. One major company reported that it put on hold a project to build out its out-of-home Wi-Fi network partly because it wasn’t sure if the FCC would approve of its business model. Nineteen municipal internet service providers—that is, city-owned nonprofits—told the this past May that they “often delay or hold off from rolling out a new feature or service because we cannot afford to deal with a potential complaint and enforcement action.”

This is why I’m proposing today that my colleagues at the Federal Communications Commission repeal President Obama’s heavy-handed internet regulations. Instead the FCC simply would require internet service providers to be transparent so that consumers can buy the plan that’s best for them. And entrepreneurs and other small businesses would have the technical information they need to innovate. The Federal Trade Commission would police ISPs, protect consumers and promote competition, just as it did before 2015. Instead of being flyspecked by lawyers and bureaucrats, the internet would once again thrive under engineers and entrepreneurs.

The FCC will vote on this proposal on Dec. 14. If it passes, Washington will return to the bipartisan approach that made the internet what it is today. Consumers will benefit from greater investment in digital infrastructure, which will create jobs, increase competition, and lead to better, faster, and cheaper internet access—especially in rural America.

In the next few weeks, anti-market ideologues are going to try to scare the American people. They’ll argue that government control is the only way to assure a free and open internet. They’ll assert that repealing utility-style regulation will destroy the internet as we know it and harm innovation. They’ll allege that free speech online is at risk. Don’t fall for the fearmongering.

We have proof that markets work: For almost two decades, the U.S. had a free and open internet without these heavy-handed rules. There was no market failure before 2015. Americans weren’t living in a digital dystopia before the FCC seized power. To the contrary, millions enjoyed an online economy that was the envy of the world. They experienced the most powerful platform ever seen for permission-less innovation and expression. Next month, I hope the FCC will choose to return to the common-sense policies that helped the online world transform the physical one.

Mr. Pai is the chairman of the Federal Communications Commission.

Thursday, December 21, 2017

Year One List: 81 major Trump achievements, 11 Obama legacy items repealed By Paul Bedard

December 21, 2017

With the passage of the GOP tax bill this week, the Trump administration has scored 81 major achievements in its first year, making good on campaign promises to provide significant tax cuts, boost U.S. energy production, and restore respect to the United States, according to the White House.

And along the way, President Trump even outdid his own expectations and slashed at least 11 major legacy items of former President Barack Obama, including cracking down on the open border, slowing recognition of communist Cuba and effectively killing Obamacare by ending the mandate that everyone have health insurance or face a tax.

According to the White House, the 81 accomplishments are in 12 major categories and include well over 100 other minor achievements.

The unofficial list helps to counter the impression in the mainstream media and among congressional Democrats that outside the approval of Supreme Court Neil Gorsuch and passage of the tax reform bill little was done.

Administrations typically tout their achievements broadly at the end of each year, but Trump plans to list jobs added, regulations killed, foreign policy victories won, and moves to help veterans and even drug addicts.

And in a sign of support for conservatives, the White House also is highlighting achievements for the pro-life community.

Below are the 12 categories and 81 wins cited by the White House.

Jobs and the economy

  • Passage of the tax reform bill providing $5.5 billion in cuts and repealing the Obamacare mandate.
  • Increase of the GDP above 3 percent.
  • Creation of 1.7 million new jobs, cutting unemployment to 4.1 percent.
  • Saw the Dow Jones reach record highs.
  • A rebound in economic confidence to a 17-year high.
  • A new executive order to boost apprenticeships.
  • A move to boost computer sciences in Education Department programs.
  • Prioritizing women-owned businesses for some $500 million in SBA loans.

Killing job-stifling regulations

  • Signed an Executive Order demanding that two regulations be killed for every new one creates. He beat that big and cut 16 rules and regulations for every one created, saving $8.1 billion.
  • Signed 15 congressional regulatory cuts.
  • Withdrew from the Obama-era Paris Climate Agreement, ending the threat of environmental regulations.
  • Signed an Executive Order cutting the time for infrastructure permit approvals.
  • Eliminated an Obama rule on streams that Trump felt unfairly targeted the coal industry.

Fair trade

  • Made good on his campaign promise to withdraw from the Trans-Pacific Partnership.
  • Opened up the North American Free Trade Agreement for talks to better the deal for the U.S.
  • Worked to bring companies back to the U.S., and companies like Toyota, Mazda, Broadcom Limited, and Foxconn announced plans to open U.S. plants.
  • Worked to promote the sale of U.S products abroad.
  • Made enforcement of U.S. trade laws, especially those that involve national security, a priority.
  • Ended Obama’s deal with Cuba.

Boosting U.S. energy dominance

  • The Department of Interior, which has led the way in cutting regulations, opened plans to lease 77 million acres in the Gulf of Mexico for oil and gas drilling.
  • Trump traveled the world to promote the sale and use of U.S. energy.
  • Expanded energy infrastructure projects like the Keystone XL Pipeline snubbed by Obama.
  • Ordered the Environmental Protection Agency to kill Obama’s Clean Power Plan.
  • EPA is reconsidering Obama rules on methane emissions.

Protecting the U.S. homeland

  • Laid out new principles for reforming immigration and put hardliners in charge of his program.
  • Made progress to build the border wall with Mexico.
  • Ended the Obama-era “catch and release” of illegal immigrants.
  • Boosted the arrests of illegals inside the U.S.
  • Doubled the number of counties participating with Immigration and Customs Enforcement charged with deporting illegals.
  • Removed 36 percent more criminal gang members than in fiscal 2016.
  • Started the end of the Deferred Action for Childhood Arrival program.
  • Ditto for other amnesty programs like Deferred Action for Parents of Americans.
  • Cracking down on some 300 sanctuary cities that defy ICE but still get federal dollars.
  • Added some 100 new immigration judges.

Protecting communities

  • Justice announced grants of $98 million to fund 802 new cops.
  • Justice worked with Central American nations to arrest and charge 4,000 MS-13 members.
  • Homeland rounded up nearly 800 MS-13 members, an 83 percent one-year increase.
  • Signed three executive orders aimed at cracking down on international criminal organizations.
  • Attorney General Jeff Sessions created new National Public Safety Partnership, a cooperative initiative with cities to reduce violent crimes.


  • Trump has nominated 73 federal judges and won his nomination of Neil Gorsuch to the Supreme Court.
  • Ordered ethical standards including a lobbying ban.
  • Called for a comprehensive plan to reorganize the executive branch.
  • Ordered an overhaul to modernize the digital government.
  • Called for a full audit of the Pentagon and its spending.

Combatting opioids

  • First, the president declared a Nationwide Public Health Emergency on opioids.
  • His Council of Economic Advisors played a role in determining that overdoses are underreported by as much as 24 percent.
  • The Department of Health and Human Services laid out a new five-point strategy to fight the crisis.
  • Justice announced it was scheduling fentanyl substances as a drug class under the Controlled Substances Act.
  • Justice started a fraud crackdown, arresting more than 400.
  • The administration added $500 million to fight the crisis.
  • On National Drug Take Back Day, the Drug Enforcement Agency collected 456 tons.

Protecting life

  • In his first week, Trump reinstated and expanded the Mexico City Policy that blocks some $9 billion in foreign aid being used for abortions.
  • Worked with Congress on a bill overturning an Obama regulation that blocked states from defunding abortion providers.
  • Published guidance to block Obamacare money from supporting abortion.

Helping veterans

  • Signed the Veterans Accountability and Whistleblower Protection Act to allow senior officials in the Department of Veterans Affairs to fire failing employees and establish safeguards to protect whistleblowers.
  • Signed the Veterans Appeals Improvement and Modernization Act.
  • Signed the Harry W. Colmery Veterans Educational Assistance Act, to provide support.
  • Signed the VA Choice and Quality Employment Act of 2017 to authorize $2.1 billion in additional funds for the Veterans Choice Program.
  • Created a VA hotline.
  • Had the VA launch an online “Access and Quality Tool,” providing veterans with a way to access wait time and quality of care data.
  • With VA Secretary Dr. David Shulkin, announced three initiatives to expand access to healthcare for veterans using telehealth technology.

Promoting peace through strength

  • Directed the rebuilding of the military and ordered a new national strategy and nuclear posture review.
  • Worked to increase defense spending.
  • Empowered military leaders to “seize the initiative and win,” reducing the need for a White House sign off on every mission.
  • Directed the revival of the National Space Council to develop space war strategies.
  • Elevated U.S. Cyber Command into a major warfighting command.
  • Withdrew from the U.N. Global Compact on Migration, which Trump saw as a threat to borders.
  • Imposed a travel ban on nations that lack border and anti-terrorism security.
  • Saw ISIS lose virtually all of its territory.
  • Pushed for strong action against global outlaw North Korea and its development of nuclear weapons.
  • Announced a new Afghanistan strategy that strengthens support for U.S. forces at war with terrorism.
  • NATO increased support for the war in Afghanistan.
  • Approved a new Iran strategy plan focused on neutralizing the country’s influence in the region.
  • Ordered missile strikes against a Syrian airbase used in a chemical weapons attack.
  • Prevented subsequent chemical attacks by announcing a plan to detect them better and warned of future strikes if they were used.
  • Ordered new sanctions on the dictatorship in Venezuela.

Restoring confidence in and respect for America

  • Trump won the release of Americans held abroad, often using his personal relationships with world leaders.
  • Made good on a campaign promise to recognize Jerusalem as the capital of Israel.
  • Conducted a historic 12-day trip through Asia, winning new cooperative deals. On the trip, he attended three regional summits to promote American interests.
  • He traveled to the Middle East and Europe to build new relationships with leaders.
  • Traveled to Poland for the annual. G-20 meeting where he pushed again for funding of women entrepreneurs.

Paul Bedard, the Washington Examiner's "Washington Secrets" columnist, can be contacted at

Tuesday, December 19, 2017

Obituary - Denz

Linda N. Denz
July 27, 1947 ~ December 10, 2017 (age 70)

Linda Denz of Delran, NJ, returned to her heavenly home on Sunday, December 10, 2017 at the age of 70.

Linda was born to the late Stewart and Mabel Saul on July 27, 1947. She graduated from Pennsauken High School in 1965. She married her best friend and high school sweetheart on September 21, 1968. They were happily married for 49 years.

Linda was a devoted wife, mother, and grandmother. She enjoyed traveling and spending time with her family including her maltese dogs. She loved working as secretary at St. Peter's School in Merchantville for 12 years. She later worked as a legal secretary for 8 years. Her favorite pastime was making things perfect for her family and spoiling her 7 grandchildren.

Linda is survived by her husband, Elwood "Skip" Denz; her children, Shawn and Jennifer Denz, Danielle and David Morgan, Adam and Kristen Denz; her grandchildren, Ronan Denz, Leah Denz, Brady Morgan, Brenna Morgan, Taylor Denz, AJ Denz, and MacKenzie Denz.

A visitation will be held Monday evening, Dec. 18th from 7 to 9 pm at the Gaskill-Brown Funeral Home, 33 West Maple Avenue, Merchantville. Mass of Christian Burial will be celebrated 10 am Tuesday, Dec. 19th at St. Peter RC Church, 43 West Maple Avenue, Merchantville. In lieu of flowers, memorial contributions may be made in her memory to the Cystic Fibrosis Foundation ( For more information and condolences, please visit

Charitable donations may be made to:

Cystic Fibrosis Foundation
4550 Montgomery Avenue, Suite 350N, Bethesda MD 20814
Tel: 1-301-657-8444


December 18, 2017
7:00 PM to 9:00 PM
Gaskill Brown Funeral Home & Cremation Services, LLC.
33 West Maple Avenue
Merchantville, NJ 08109

Mass of Christian Burial

December 19, 2017
10:00 AM
St. Peter Roman Catholic Church
43 West Maple Avenue
Merchantville, NJ 08109

Tuesday, December 05, 2017

35 Copywriting Tips & Tricks from the Pros By Helen Nesterenko


March 26, 2017

With the constant demand for more quality content and the growing need for effective copywriting - one to attract visitors, the other to convert them to leads and customers - consistently producing powerful, high-quality copy is tough.

To help you avoid burnout, beat writer’s block, and ultimately get more results, here are 35 sure-fire copywriting tips from some of the greatest copywriters and advertisers.

1. Do more research.

All the copywriting and advertising greats know the value of research. David Ogilvy, the Father of Advertising, said to “stuff your conscious mind with information” so you have plenty to work with. One of Ogilvy’s students, legendary copywriter Gary Bencivenga (who also studied with several other great copywriters), said:

“The best copywriters are the most tenacious researchers. Like miners, they dig, drill, dynamite, and chip until they have carloads of valuable ore. John Caples advised me once to gather seven times more interesting information than I could possibly use... Research is the infallible cure for writer's block.”

The more information you have, the more possibilities you can play with.

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2. Add more interest.

When you don’t know what to write next or how to make your draft better, one copywriting hint is to add interest. As David Ogilvy once said, “Tell the truth but make truth fascinating. You know, you can’t bore people into buying your product. You can only interest them in buying it.”

So how do you make your copy more interesting and fascinating?

  • Make it scannable and visually appealing

  • Use your distinct personality or unique selling proposition

  • Make it entertaining (as long as the humor furthers your goal)

  • Incorporate controversy

  • Newsjack

  • Tell stories

3. Inject personality.

Every writer and every brand has their own unique voice, style, and unique selling proposition (USP). Ogilvy knew that building a “sharply defined personality” is the best way (and sometimes the only way) to differentiate yourself from the competition and gain a larger market share. Before publishing anything, make sure it clearly demonstrates your brand personality - including voice, style, word choice, values, and USP - as well as matches your target audience’s needs and desires.

4. Refine your headline.

On the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar. ~ David Ogilvy ~

In their books on copywriting and advertising, legends like Ogilvy and John Caples wrote whole chapters on crafting powerful headlines. Here are a few of the best tips on copywriting effective headlines and subject lines to get you started:

  • Copyblogger’s Magnetic Headlines training

  • Write the copy first, then pull out the strongest phrases to use as headlines and subheadings. This ensures your headlines match your copy.

  • Opt for straightforward, simple headlines over tricky or clever ones.

  • Remember the 4 U’s: Urgent, Unique, Useful, Ultra-specific.

  • Give readers a benefit - then make sure you deliver in the body copy.

  • Paint a vivid picture or stimulate an intense emotion. These grab attention and add interest, and they can instantly convey the most important benefit.

  • Use David Garfinkel’s Shortcut Test: If you posted the headline and a phone number as a classified ad, would it generate inquiries?

Copywriting Hall-of-Famer John Caples divided successful headlines into three classes. In his experience, the third best headlines used curiosity, the second-best used news, and the best of all used the reader’s self-interest. He suggested that writers “try to get self-interest into every headline” and “avoid headlines that merely provoke curiosity... curiosity by itself is seldom enough.”

5. Simplify your content.

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Simplifying your copy doesn’t necessarily mean ditching the technical jargon or writing to a ninth-grader’s comprehension level.

It means making your message clear and concise so your target audience understands your offer and benefits as quickly as possible.

Famous copywriter Eugene Scwartz put it this way: “Write to the chimpanzee brain - simply and directly.”

6. Give your audience what they want.

Copywriter Gary Halbert tells a story about the best advantages a restaurant could have. It wasn’t great food, low prices, or a good location. The key to any restaurant’s success is the starving crowd. You start with a group of people who have demonstrated their hunger, and then you satisfy that need.

You can’t create desire; you can only stoke and channel it. Great content and copy gives your audience exactly what they already want.

7. Tell a story.

A 26-year-old raw copywriter sat down in 1926 to write an ad for the U.S. School of Music selling home-study courses for would-be musicians. He could have used a simple benefit headline, like Master the Piano at Home in 30 Days - Without a Teacher!

But he didn’t.

He dug deeper. He knew that mastering an instrument is hard work, and that the real reasons people do it is to be popular, to win their friends’ admiration and envy, and to find happiness. That copywriter realized the real product of the ad wasn’t a course or the ability to play, but popularity and happiness. With that in mind, he still could have used the classic how-to benefit headline, such as How to Be the Most Popular Guy of Any Party!

But he didn’t.

He knew that simply describing musicians’ popularity wouldn’t be enough. He needed the headline to resonate emotionally with prospects. He needed to create a vivid image of a buffoon--the kind of person no one ever dreamed could play - who left his friends stunned speechless by his performance.

His headline was “They Laughed When I Sat Down At the Piano But When I Started to Play!”

Then he used half of his entire ad space to tell the story of personal triumph, seducing prospects into reading the whole ad and giving them a vision of the possibilities.

image source

That copywriter was John Caples, who was inducted into both the Copywriters Hall of Fame and the Advertising Hall of Fame in the 1970s. That ad he wrote in the ‘20s launched his career and is still considered one of the pillars of the copywriting field.

It worked because it captured prospects’ attention, drew them into a world they desperately wanted to be part of, and left them hungry for more. The story presented the product as doing most of the hard work of learning to play and overcame the objection that you need a special talent to play (since even the buffoon could do it).

Consider these storyselling examples from CrazyEgg and these tips on mastering storyselling from Forbes.

8. Make the copy visually appealing.

Successful advertiser Leo Burnett developed simple icons to symbolize easy-to-understand product benefits and values (such as the Jolly Green Giant and the Pillsbury Doughboy). One of his rules of copywriting was to “make it inviting to look at” - since if the ad didn’t invite and entice the eye, no one would read it.

The same is even more true today, with the flood of content online, shrinking attention spans, and skimming readers. If your content doesn’t have what David Garfinkel calls “eye appeal,” it won’t get read or shared.

So how do you give your copy eye appeal?

  • a good typefont that’s easy on the eyes and big enough to read

  • short paragraphs

  • variety in the text, e.g. bolding, italicizing, underlining

  • bulleted or numbered lists

  • indented paragraphs or quotes

  • headings and subheadings

  • visual cues, i.e. arrows pointing at the form button

9. Don’t be clever.

As writers and content marketers, we like to play with our words. Sometimes that’s okay, depending on your brand personality and the type of content. But most of the time, being clear and concise will return greater rewards than being clever.

As million-dollar copywriter Gary Bencivenga said:

“Effective copywriting is salesmanship in print, not clever wordsmithing. The more self-effacing and invisible your selling skill, the more effective you are. Copywriters who show off their skills are as ineffective as fishermen who reveal the hook.”

10. Break the rules.

This copywriting tip might seem counter-intuitive, but the best writers know when and how to break the rules of proper grammar, syntax, and mechanics. As David Garfinkel said, “I've advised many clients who feel compelled to use ‘proper English’ in their sales letters… to ‘fire your English teacher!’"

Speaking directly to your prospect in language they’ll easily understand is always more important than writing things by the book.

11. Keep a swipe file.

One of the most well-known copywriting hints is to keep a swipe file--a collection of emails, ads, and other copy or content you love or that performed well. That way, whenever you’re stuck on a tough headline or don’t know what to try next, you can glance through your collection and jumpstart your creativity.

12. Have a purpose behind everything you write.

With the content marketing boom, lots of marketers create content for content’s sake. Having a large library of content can be incredibly useful, but only if each piece has a purpose and fits in the overall plan.

As David Ogilvy said, “In the modern world of business, it is useless to be a creative, original thinker unless you can also sell what you create.” Witty, clever content by itself doesn’t do you any good. Make sure your content engages your audience, builds trust, and encourages sales first.

13. Avoid distraction.

Sometimes when you’re stuck writing, the real culprit isn’t a lack of ideas or words, but not enough time to devote to the project. If you’re having trouble, try this copywriting hint and productivity hack from Eugene Schwartz.

First, close the door and turn off your phone. Close or sign out of email and social media. Eliminate as many distractions as possible.

Then sit your chair and set a timer for 33 minutes. The only things you can do during that half hour are think about the writing project and get to work on it.

image source

When the timer goes off, take a 10-minute break and repeat.

With this system, Schwartz wrote about 3 hours a day, 5 days a week--and become one of the highest-paid copywriters of the 1950s and ‘60s.

14. Think outside the box.

David Ogilvy said, “Talent, I believe, is most likely to be found among nonconformists, dissenters, and rebels.” Don’t be afraid to try something different and new, because it just might work. Find and form relationships with the nonconformists, dissenters, and rebels in your field and see what great ideas might spark. Unhook your rational thought process and allow your subconscious to make connections between ideas. That’s when you’ll come up with the best content and copywriting ideas.

15. Speak your ideal customer’s language.

Ogilvy also said, “If you’re trying to persuade people to do something, or buy something, it seems to me you should use their language, the language they use every day, the language in which they think. We try to write in the vernacular.”

Speaking in their language helps prospects get to know, like, and trust you because they recognize themselves in your words. That helps you connect and build relationships with them, and more easily persuade them.

If you’re stuck writing, go back and make sure everything sounds the way your customers think. Put yourself in their shoes. Make yourself invisible. Not only will your copy get better for the exercise, but getting out of your own way like this can jumpstart new ideas and illuminate what should come next.

16. Focus on benefits.

Every great copywriter advises other writers to emphasize benefits, not features:

  • John Caples said, “The best headlines are those that appeal to the reader benefits.”

  • Eugene Schwartz said, “Talk about what your product ‘does’, not ‘is’ - and demonstrate this.”

  • Bob Bly said, “Virtually all successful copy discusses benefits.”

Everybody talks about this copywriting tip because it works, and it’s a relatively easy fix if your current copy isn’t doing so well. Make every feature you mention leads to a benefit.

17. Make prospects feel like they’re already getting something.

Another great tip about copywriting from Schwartz is to make gratification instantaneous. When prospects get something valuable from you just by reading, they learn to trust you and believe that you deliver what you promise. This copywriting trick gives prospects a taste so that real desire fuels their actions, not just curiosity, and it’s also one of the reasons content marketing works so well.

18. Ask questions that get readers to say “yes.”

A classic persuasion technique used by Socrates and used car salesmen, this theory states that the more often you can get prospects to say “yes,” the more likely they are to say “yes” again. A-list direct-response copywriter Parris Lampropoulos uses this technique a different way: “In sales copy, I’ll throw in a question here and there, but more often, I’ll phrase it as a statement. You know – one of those statements that get prospects nodding their heads.”

If they’re saying “yes” and nodding their heads, you’ve hooked them.

19. Appeal to emotion.

Early in his career, Lampropoulos saw a particular copywriting gig as his chance to make it to the big leagues, so he pulled out all the stops. In addition to packing it with proof elements, testimonials, and price justifications, he also “worked every possible emotion the reader might have.” It was one of his most successful direct-mail packages, and it mailed for four years.

The trick to incorporating emotions in your copy is to ask yourself: what is my prospect’s deepest desire right now? There are lots of emotions you can appeal to, but the key driving emotions - the strongest, deepest emotions not governed by rational thought - are:

  • fear

  • greed

  • guilt

  • exclusivity

  • anger

  • salvation

  • flattery

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20. Try a unique angle or hook.

When asked about his process for writing stock stories and promotions for financial newsletters, Parris Lampropoulos said:

“First, I go to Fortune, Forbes and Business Week and read every article I can find on the company being recommended. Then I do something unusual: I sit down and start writing "fascination" bullets for those articles. By doing that, I find all kinds of unexploited sales angles. Those angles lead me to the "hook" for the stock story. And once I’ve got the hook, the story almost writes itself.”

The blogs and magazines you look at may be very different, but the principle is the same: start by researching good sources, then delve deeper to find the different, interesting, unusual, or unheard-of. Those golden nuggets become the angle or hook you need to catch attention and generate interest.

21. Hunt down the right words.

One of the oldest copywriting tips is to not use adjectives and adverbs to make an okay word good enough. Track down the very best word to convey the message, emotion, or imagery. It makes your copy stronger, makes you as the writer more invisible so the reader can feel or see or understand what you want to convey that much better.

As Mark Twain famously said, “The right word is the difference between lightning and lightning bug.”

22. Use active voice.

Stronger and usually shorter than passive construction, active voice is easier to understand and conveys your message better and faster. Passive voice makes you sound weak, reactive, or acted upon, while active voice takes charge.

For example, the passive sentence “Over 5000 customers have been helped by our services” is much stronger in the active voice: “We have helped over 5000 customers.”

23. Replace “weasel words” with imperatives and promises.

Avoiding commands and strong words like “will” and “can” are a way of protecting yourself, but it makes you sound wishy-washy and unable to deliver. Go through your copy and replace every weasel word (e.g. may, hope, could, perhaps, etc.) with the appropriate imperative or promise word (e.g. will, can, do, etc.). This strengthens your copy and makes you sound confident, which builds prospects’ trust.

24. Back up your claims.

You’ll sound even more confident and build more trust and credibility when you prove your case with reliable data. Back up your benefits and other claims with proof. This wins over skeptic readers and shows that you really do know what you’re talking about. A few copywriting ideas to back up your claims might include:

  • facts and statistics

  • methodologies

  • testimonials

  • case studies

  • success stories

25. Use specific examples.

Resume writers and school counselors tell you to include specific numbers in your resume because they quickly convey your experience and skills. This copywriting trick works in just about everything you write, and it makes your copy stronger by attracting attention and making you seem more credible - and memorable. As Bob Bly, one of America’s top copywriters, says: “Since so much advertising is vague and general, being specific in your copy sets it apart from other ads and creates interest.”

26. Evaluate your copy’s ratio of “you” vs. “we.”

Effective content marketing and copywriting always starts with the customer. That’s why no one wants to read brochures or websites that only talk about the company - and why copy that speaks directly to the prospect gets more results. When you make sure your copy uses “you” at least twice as often as “we” or your brand name, you’ll naturally focus on your customer’s needs and desires. Your copy will be stronger, and you’ll get more traffic, leads, and sales.

Derek Halpern of Social Triggers is a great example. In his post about creating amazing About Us pages, he explains why it’s important to include a benefit-driven headline... benefit-driven introduction... and social proof. To see his advice in action, check out his Social Triggers About page. There’s a lot of “I” and “Social Triggers” in there--but there’s also tons of “you.” He talks directly to his audience so they know exactly what they can expect from him.

27. Incorporate the fundamentals of persuasive copywriting.

According to “America’s Top Copywriter” Bob Bly, the fundamentals of persuasive copwriting are:

  1. Gains attention

  2. Focuses on the customer

  3. Stresses benefits

  4. Differentiates you from the competition

  5. Proves its case

  6. Establishes credibility

  7. Builds value

  8. Closes with a call to action

Depending on your product, prospect, and type of content, you may not need to use all eight. For example, established brand names might not need to worry about proof and credibility. But keeping them in mind while you write and revise can help you create stronger, more compelling copy.

28. Use imagery.

Imagery helps readers instantly understand a situation or benefit (plus, it makes your copy more interesting to read). Copywriter David Garfinkel says one of his favorite headlines/slogans is this one for a plumbing service:

Call Roto-Rooter - that's the name -

And away go troubles, down the drain!

Describing it, he says: “Wow - is that perfection in a couple of lines, or what? You get a call to action, company identification, and a visual description of the benefit.”

The imagery of the drain instantly conveys the benefit. It’s also memorable, always a plus in great content.

image source

29. Lead with your strongest point.

So many writers save their most potent points for last, when it should be the other way around. More prospects will read the beginning than the end, so putting your best idea first is more persuasive. The strongest point can often grab attention better than weaker points, making it ideal for the beginning.

30. Build credibility.

Another very successful copywriter, Steve Slaunwhite, said:

“In my experience, the number one key to persuasion is this: communicate trust. If you do this well, you at least have a chance at engaging and persuading the reader. If you don’t do this well, however, no amount of fancy copywriting techniques will save you.”

You can build credibility and trust by mentioning credentials like:

  • strong guarantee, return, and privacy policies

  • testimonials and data about your track record

  • years in business

  • innovations and awards

  • publications

  • membership and participation in professional societies

  • seals of approval

  • agency ratings

  • independent survey results

  • media coverage

31. Mention the most important point at least three times.

This is Winston Churchill’s “tremendous whack” theory, which says to not be subtle or clever about your important point. Richard Perry says, “Use a pile driver. Hit the point once. Then come back and hit it again. Then hit it a third time—a tremendous whack.”

Successful writers and marketers use the power of three all the time.

  • Derek Halpern advises putting an opt-in form in three places on your About Page.

  • Lots of email marketers include three links in an email to drive clicks (just look at a few of the email newsletters you get).

  • Long-form landing pages often have three CTA areas.

If something’s important, say it at the beginning, again in the middle, and again at the end.

32. Stress value.

America’s top copywriter Bob Bly says, “It’s not enough to convince prospects you have a great product or a superior service. You must also show them that the value of your offer far exceeds the price you are asking for it.”

Showing the overall value is also known as the “drop-in-the-bucket” technique, where the cost of purchase is a tiny thing compared to the benefits your offer delivers. This works for email subscriptions and blog comments as well as product sales, since readers give up something they value--their time, email address, privacy--to get something of value in return.

This fundamental copywriting tip works really well in conjunction with tip #17, providing instantaneous gratification. If they already get value from your content, the value of your offer is almost certainly worth the cost.

33. Include a strong call to action.

If you don’t specifically ask people to do something, chances are they won’t do it. Everything you write, from blog posts to emails to social updates to landing pages, should close with a call to action (CTA). To get the most out of your CTAs, make sure they:

  • match the buyer persona and stage of the buying cycle

  • offer something of value

  • offer prospects something they actually want

  • reiterate your most important benefit or emotional driver

34. Make it personal.

Copywriter David Garfinkel says that successful content is personal, and it doesn’t use stilted formal English or “stickler” language of a school assignment. He recommends writing in a more personal, relaxed style, as if you’re having a one-on-one conversation with your prospect.

Research indicates that personalized emails convert better than mass messages, and most internet marketers know that the most successful blogs employ the relaxed, personal style.

35. Organize your writing with a formula.

AIDA is a popular sales letter format for a reason - it works. Using a framework like attention-interest-desire-action (or John Caples’ version, attention-interest-action) makes it easy to know exactly what to write next.

Here are a few other frameworks and formulas to help you get started:

  • Dan Kennedy’s favorite copywriting formula is PAS, or Problem-Agitate-Solution. It works because people are more likely to act to avoid pain than get gain.

  • Copyblogger promotes a simple 1-2-3-4 framework that helps you focus on the customer and incorporate the most important persuasion fundamentals.

  • Essential copywriting formulas and checklists to make your copy as strong and powerful as possible.

What copywriting tips and tricks do you use?We’d love to hear what works for you!

Helen Nesterenko is the founder and CEO of that is all about finding amazing writers and creating great content.

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Monday, November 27, 2017

7 Professions Facing a Labor Shortage By TPG Staffing

July 12, 2017

At one time, the rising unemployment rates and the decreased availability of jobs were alarming many Americans. However, what is becoming more surprising now is that jobs are there but the workers are not. More and more industries are facing an unprecedented labor shortage.

According to a recently released report by the U. S. Department of Labor, the number of job openings reached 6.04 million, which is the highest level recorded since the government began monitoring this data in 2000. The same report indicated that the number of hires fell by 253,000 to 5.1 million.[1]

Reason Behind the Labor Shortage

The causes for the increasing number of unfilled jobs cannot be pinpointed to one precise explanation. However, one leading justification stems from the aging and subsequent retirement of baby boomers. According to a survey conducted by The Manufacturing Institute and Deloitte Consulting LLP, approximately 22 percent of skilled manufacturing workers (almost 2.7 million valued employees) will be retiring within the next 10 years. In addition, another 700,000 workers will be needed due to industry growth.[2] The aging of baby boomers not only leads to openings within the retiree’s industry, but also a rising demand in others. In some cases, aging can be associated with deteriorating of the physical condition. This would lead to greater need for healthcare professionals, such as physical therapists, nurses, home health aides and others.

Another reason stems from the negative attitude that is too often associated with “blue collar” work. Millennials are the generation that was encouraged by their parents to go to college and get a good job. Unfortunately, the definition of a good job was often limited to the white collar profession. While the advantages of getting a higher education cannot be diminished, the choice of majors led to a shortfall of manual labor workers.

The seven professions that are in the most dire straits in terms of the labor shortage are:

Housing Construction Workers

The crash of the housing market sent many in its workforce into other areas. Now, the homebuilding industry is struggling to find workers. According to the National Association of Home Builders, nearly 200,000 construction jobs are unfilled in this country. This is an increase of 81 percent in the last two years. The Department of Labor reports that the ratio of construction job openings-to-hiring is at the highest level that it has been since 2007.[3]


The American Truckers Association stated that the shortage of freight drivers has increased from 20,000 vacant positions to 70,000. Speculation is that this number could increase to over 170,000 by 2025.[4]


According to a survey conducted in 2012, not only is the skilled-trade industry working at a deficit of employees, it is likely to get extremely worse with 53 percent of the workers 45 years or older.[5]

Occupational and Physical Therapist Assistants and Aides

The aging population and the need for more manual labor workers is steering the need for more occupational and physical therapists. The demand in the occupational therapy field is expected to increase by 27 percent by 2024.[6]

Railroad Engineers

A railroad engineer is not someone who sits in the caboose and toots the horn. In addition to an in-depth understanding of engineering, an individual needs to have a working knowledge of electrification and signaling. In America, only five colleges offer degrees in railroad and railway transportation.[7] So, finding qualified replacements for retiring staff may be a difficult task.

Mathematical Science Occupations

As more people look for numbers to support their decision making, the need for data specialists is growing. Occupations in the mathematical sciences include actuaries, operation research analysts, statisticians and mathematicians. The Bureau of Labor Statistics (BLS) states that this is one of the fastest growing occupations and should see a growth of 28 percent from 2014 to 2024.[8]

Medical and Clinical Assistants

Not only are these individuals employed by doctor’s offices, they are also heavily in demand in outpatient care centers and medical laboratories. The field is expected to grow to almost 140,000 jobs between 2014 and 2024.[9]

Changes from Within

One method to decrease the skilled labor gap is to improve the skills within your existing workforce. Encouraging employees to enhance their talents with on-the-job training opportunities can be a way to maintain productivity. This can save some of the costs associated with new hires. The growth and development of an employee can be stimulated by:

  • Creating employee development plans
  • Offering training in new areas of interest
  • Providing resources that promote educational advancement
  • Open lines of communication

For companies both in and out of these labor-shortage industries, getting more workers can be a costly endeavor. Efficiently navigating the search-and-hire process can be overwhelming, but the professionals at TPG Staffing are prepared to help...



Friday, November 10, 2017

Happy Friday, Everybody!

Good Morning,
It has been a while since I have posted on my blog. That is, sometimes, the life of a very busy person. I will keep it short, since I have to be up, in a few hours, to head into work. Thank you, Joyce, and other who have posted.

I am currently second in command at my job, and have been for almost a year. I am the type that does both administrative duties and cover a post, at least five days a week. I am a Lieutenant for a security company, earning the title in July, 2016. I have been with such since 2014. Regardless of the uniform that I wear, I give it my best effort day in, day out. That is how I was raised, and that is how I approach each day at work. My hard work has paid off, as I have earned an award from the owner. I plan to use part of it towards going to a dinner show in December. It is a nice way to celebrate the spirit of the holiday season, in my opinion.

Speaking of uniform, Veterans Day is this weekend. If you know someone who has served or is serving, take a moment to shake their hand; or, at least, say "Thank you!" Many are humble in regards to talk about it, but I know that they will appreciate the gratitude extended. I know that Wawa is offering free coffee to all veterans on Saturday, November 11. It's the little things that count.

I will let you go here. Take care, and Blessings on your day. Happy Friday, everybody!

Bill P.

Monday, November 06, 2017

The Clinton cover-up, brought to you by the same guys who are investigating Trump By Gregg Jarrett

October 18, 2017

Damning new evidence appears to show that Hillary Clinton used her office as Secretary of State to confer benefits to Russia in exchange for millions of dollars in donations to her foundation and cash to her husband. 

But there’s more.  It seems it was all covered up for years by the same three people who are now involved in the investigation of President Donald Trump over so-called Russian “collusion.”

The incriminating evidence was uncovered by The Hill (John Solomon and Alison Spann) and Circa News (Sara Carter).  Their dogged reporting reveals that the FBI gathered a multitude of documents, secret recordings, intercepted emails, financial records, and eyewitnesses accounts showing that Russian nuclear officials directed millions of dollars to the Clinton Foundation and hundreds of thousands of dollars to Bill Clinton during the very time that Hillary Clinton presided over a governing body which unanimously approved the sale of one-fifth of America’s uranium supply to Russia. 

The corrupt scheme is said to have been financed by the Russians through bribes, kickbacks, extortion and money laundering.  The FBI and the Department of Justice reportedly had the evidence in their possession before the uranium sale, but kept the matter secret and never notified Congress which would surely have stopped the transfer of uranium to Russia.  

Indeed, the entire sordid affair remained hidden for seven long years.  Until now.

Clinton Corruption and Racketeering?

It is a crime to use a public office to confer a benefit to a foreign government in exchange for money.  It is often referred to as “pay-to-play,” but it can be prosecuted under a variety of anti-corruption laws passed by Congress, including the federal bribery statute (18 USC 201-b), the federal gratuity statute (18 USC 201-c), the mail fraud statute (18 USC 1341), the wire fraud statute (18 USC 1343), the program bribery statute (18 USC 666), and the Travel Act (18 USC 1952).

If the evidence is as compelling as reported, a second special prosecutor should be appointed to determine whether Hillary Clinton and others should be indicted for crimes of corruption.

The FBI evidence, if true, would seem to show that one or more of these illegal “pay-to-play” laws were broken.  The government would have to prove that Hillary and Bill got paid, while the Russians got to play.  And prosecutors are required to show a “quid pro quo” or “nexus” between the payments and the benefit provided.  But it appears that the FBI already possesses all the evidence it needs to make a compelling case.

If Hillary leveraged her public office as Secretary of State for personal enrichment, but also used her charity as a receptacle or conduit for money obtained illegally, that would also constitute racketeering, as I first argued in a column almost a year ago.

Racketeering is the use of a business for a corrupt and illegal enterprise.  The “Mafia” and other organized crime syndicates are often prosecuted under the “Racketeer Influenced and Corrupt Organizations Act” or “RICO” (18 USC 1961-1968).  Frequently, they devise a dual purpose company –one which operates lawfully from the front door, but unlawfully out the back door. 

There is little doubt the Clinton Foundation operated as a charity.  But if the FBI documents demonstrate that there was a secondary, hidden purpose devoted to self-dealing and personal enrichment, then prosecution could be pursued against Clinton for racketeering.

According to the Associated Press, more than half the people outside the government who met with Hillary Clinton while she served as secretary of state donated money to her foundation.  If Clinton was peddling access, was she also peddling influence?  Again, the reported FBI documents seem to answer that question.

But why has there been no prosecution of Clinton?  Why did the FBI and the Department of Justice during the Obama administration keep the evidence secret?  Was it concealed to prevent a scandal that would poison Barack Obama’s presidency?  Was Hillary Clinton being protected in her quest to succeed him? 

The answer may lie with the people who were in charge of the investigation and who knew of its explosive impact.   Who are they?

Holder, Mueller, Comey & Rosenstein

Eric Holder was the Attorney General when the FBI began uncovering the Russian corruption scheme in 2009.  Since the FBI reports to him, he surely knew what the bureau had uncovered.

What’s more, Holder was a member of the “Committee on Foreign Investment in the United States” which approved the uranium sale to the Russians in 2010.  Since the vote was unanimous, it appears Holder knowingly and deliberately countenanced a deal that was based on illegal activities and which gave Moscow control of more than 20 percent of America’s uranium assets.

It gets worse.  Robert Mueller was the FBI Director during the time of the Russian uranium probe, and so was his successor James Comey who took over in 2013 as the FBI was still developing the case.  Rod Rosenstein, then-U.S. Attorney, was supervising the case.  There is no indication that any of these men ever told Congress of all the incriminating evidence they had discovered and the connection to Clinton.  The entire matter was kept secret from the American public.

It may be no coincidence that Mueller (now special counsel) and Rosenstein (now Deputy Attorney General) are the two top people currently investigating whether the Trump campaign conspired with the Russians to influence the 2016 presidential election.  Mueller reports to Rosenstein, while Comey is a key witness in the case. 

It is not unreasonable to conclude that Mueller, Rosenstein and Comey may have covered up potential crimes involving Clinton and Russia, but are now determined to find some evidence that Trump “colluded” with Russia. 

If this is true, Mueller and Rosenstein should immediately recuse themselves from the case.  How can Americans have confidence in the outcome of the Trump-Russia matter if the integrity and impartiality of the lead investigators has been compromised by their suspected cover-up of the Clinton-Russia case?

And, if the evidence is as compelling as reported, a second special prosecutor should be appointed to determine whether Hillary Clinton and others should be indicted for crimes of corruption. 

Gregg Jarrett is a Fox News legal analyst and former defense attorney.

Still no evidence of Trump-Russia 'collusion' - but Hillary is a different matter By Gregg Jarrett


October 30, 2017

Over the weekend, the mainstream media was absolutely giddy with delight upon learning there would be an indictment by special counsel, Robert Mueller.  

This was proof positive, they insisted, that Trump “colluded” with Russia to influence the 2016 presidential election.  Their exuberance was the equivalent of a two day-long tailgate party. Too bad it was premature. 

Manafort & Gates

The celebration came to a crashing end when the indictments of Paul Manafort and his business associate, Rick Gates, were unsealed Monday morning.  It turns out the charges are, basically, a tax fraud case.  The two men stand accused of hiding their income from their lobbying work for Ukraine in order to avoid paying taxes, then lying about it.  That’s it.

The 31-page indictment makes no mention of Trump or Russia or “collusion.”  The media seemed as dejected as a kid who wakes up on Christmas morning, only to find there are no presents under the tree.  Gee whiz.  

The truth is, it should have come as no surprise to anyone, much less the media, that Manafort was in legal jeopardy for his business dealings.  The FBI raided his home over the summer.  It was later learned that the FBI wiretapped his conversations as far back as 2014.  And it was widely reported that Manafort had been told by Mueller’s team that he would be criminally charged.

It could be said that Hillary Clinton is the one who was conspiring with the Russians by breaking campaign finance laws with impunity.

The media became even more dispirited when they read through the indictment, discovering that nearly all of Manafort’s alleged wrongdoing substantially pre-dates his brief stint as chairman of the Trump campaign.  In other words, there is no connection to either Trump or his campaign. 

Somewhere, I’m sure, ABC’s Martha Raddatz and CNN’s Van Jones were crying.  Again.  Just like the tears they shed on camera election night when Hillary lost. 


But wait.  Shortly after the indictments were unsealed, the media’s spirits were suddenly boosted when the special counsel revealed that a former adviser to Trump pleaded guilty to lying to the FBI about his contacts with a Russian national during his time on the Trump campaign.  Surely this was evidence of illegal “collusion,” right?

Wrong.  George Papadopoulos pled guilty to a single charge of making a false statement to the FBI.  He was not charged with so-called “collusion” because no such crime exists in American statutory law, except in anti-trust matters.  It has no application to elections and political campaigns.

It is not a crime to talk to a Russian. Not that the media would ever understand that.  They have never managed to point to a single statute that makes “colluding” with a foreign government in a political campaign a crime, likely because it does not exist in the criminal codes.

To put it plainly, Mueller is tasked with finding a crime that does not exist in the law. It is a legal impossibility. He is being asked to do something that is manifestly unattainable.

But that did not stop them from accusing Donald Trump, Jr., of illegally conspiring with the Russians when he met with a Russian lawyer to obtain information on Hillary Clinton.  What law did he break?  None.  The Federal Election Commission has made it clear that it is perfectly lawful for foreign nationals to be involved in campaigns, as long as they are not paid and do not donate money.  Which brings us to Hillary Clinton.

Hillary Clinton

It is against the law for the Clinton campaign and the Democratic National Committee to funnel millions of dollars to a British spy and to Russian sources in order to obtain the infamous and discredited Trump “dossier.”  The Federal Election Campaign Act (52 USC 30101) prohibits foreign nationals and governments from giving or receiving money in U.S. campaigns.  It also prohibits the filing of false or misleading campaign reports to hide the true purpose of the money (52 USC 30121).  This is what Clinton and the DNC appear to have done.

Most often the penalty for violating this law is a fine, but in egregious cases, like this one, criminal prosecutions have been sought and convictions obtained.  In this sense, it could be said that Hillary Clinton is the one who was conspiring with the Russians by breaking campaign finance laws with impunity.

But that’s not all.  Damning new evidence appears to show that Clinton used her office as Secretary of State to confer benefits to Russia in exchange for millions of dollars in donations to her foundation and cash to her husband.  Secret recordings, intercepted emails, financial records, and eyewitness accounts allegedly show that Russian nuclear officials enriched the Clintons at the very time Hillary presided over a governing body which unanimously approved the sale of one-fifth of America’s uranium supply to Russia. 

If this proves to be a corrupt “pay-to-play” scheme, it would constitute a myriad of crimes, including bribery (18 USC 201-b), mail fraud (18 USC 1341), and wire fraud (18 USC 1343).  It might also qualify for racketeering charges (18 USC 1961-1968), if her foundation is determined to have been used as a criminal enterprise. 

Despite all the incriminating evidence, Clinton has managed to avoid being pursued by a special counsel.  Trump, on the other hand, is being chased by Robert Mueller and his team, notwithstanding a dearth of evidence. 

Robert Mueller

The indictments of Manafort and Gates now present a unique opportunity to challenge the authority of the special counsel. 

Until now, no one had legal “standing” to argue in court that the appointment of Mueller was illegal.  The criminal charges change all that.  The two defendants will be able to argue before a judge that Mueller’s appointment by Acting Attorney General Rod Rosenstein violated the special counsel law. 

As I pointed out in a column last May, the law (28 CFR 600) grants legal authority to appoint a special counsel to investigate crimes.  Only crimes.  He has limited jurisdiction.  Yet, in his order appointing Mueller as special counsel (Order No. 3915-2017), Rosenstein directed him to investigate “any links and/or coordination between the Russian government and individuals associated with the campaign of President Donald Trump.”   It fails to identify any specific crimes, likely because none are applicable. 

To put it plainly, Mueller is tasked with finding a crime that does not exist in the law.  It is a legal impossibility.  He is being asked to do something that is manifestly unattainable. 

If the federal judge agrees, Mueller and his team would be disbanded by judicial order.  The Department of Justice would have to seek a new indictment of Manafort and Gates without the special counsel or drop the case entirely. 

The naming of Robert Mueller was tainted with disqualifying conflicts of interest from the beginning.  Fired FBI Director James Comey admitted he leaked presidential memos to the media for the sole purpose of triggering the appointment of a special counsel who just happens to be Comey’s longtime friend, ally and partner. 

It is no coincidence that Rosenstein appointed Mueller.  We now know both men were overseeing the corrupt Uranium One sale which involved Russian bribes, kickbacks, extortion and money laundering.  They appear to have kept it secret, even hiding it from Congress which would surely have cancelled the transaction involving a vital national security asset.  A cover-up?  It has the stench of one. 

How can Americans have confidence in the outcome of the Trump-Russia matter if the integrity and impartiality of Mueller and Rosenstein has been compromised by their suspected cover-up of the Clinton-Russia case?   Both men should resign. 

And a new special counsel should be appointed – this time to investigate Hillary Clinton, not Donald Trump.   

Gregg Jarrett joined FOX News Channel (FNC) in 2002 and is based in New York. He currently serves as legal analyst and offers commentary across both FNC and FOX Business Network (FBN).

Hillary Clinton's scheme in 'rigging' the nomination may have been criminal By Gregg Jarrett


November 3, 2017

Hillary Clinton has spent a year crying about how the presidency was stolen from her. Turns out, she stole the Democratic nomination from Bernie Sanders.

The stunning revelation from former Democratic National Committee interim chairperson Donna Brazile that Clinton secretly rigged the primary process by commandeering the DNC should come as no surprise to anyone. Clinton is nothing, if not unethical and corrupt. She always has been. This is precisely why pre-election polls consistently showed that a majority of Americans found her dishonest and untrustworthy.

The critical question now is whether she committed crimes in her theft of the nomination. 

The Scheme

According to Brazile, the DNC went broke under the leadership of Florida Rep. Debbie Wasserman Schultz. This dire circumstance presented a perfect scenario for Clinton to seize command of the party apparatus by paying off its debt of roughly $20 million dollars. But in exchange, the DNC executed a written, albeit hidden, agreement transferring to Clinton the committee’s finances, strategy, and money raised -- all to the benefit of Clinton and to the detriment of Vermont Sen. Bernie Sanders, her primary opponent.

Even more deceptions and money shuffling ensued. It was a clever and complicated stratagem, but here is the simple version. During Clinton’s joint fundraising events with the DNC and state parties held across the nation, more than $82 million was raised. The states immediately kicked back nearly all of their share to the DNC which, in turn, kicked back their share and the states’ share to Clinton’s campaign.

With Clinton in control of the Democratic party’s staffing, budgeting, data, analytics, mailings and money, she was able to overcome the serious primary challenge by Sanders in securing the nomination. The DNC, which was supposed to remain neutral, had been neutered by Clinton. It devolved into nothing more than a willing accessory to a devious scheme for Clinton’s campaign to get rich at the expense of Sanders. 

There appears to be little doubt that Clinton rigged the election process. It was so unconscionable and unprincipled, that Brazile’s discovery of the incriminating document left her in tears. So she says.     

Clinton Crimes?

The Federal Election Commission must immediately launch an investigation. So, too, must the Department of Justice and the FBI. It appears that Clinton may well have violated several laws which could constitute serious crimes. 

First, federal law sets strict limits on campaign contributions.  Financial records must now be subpoenaed to determine whether these laws were broken. Given Clinton’s past record of shady transactions such as the Whitewater land deal and her sale of cattle futures, there is a strong chance that a document trail will lead investigators to multiple violations of the Federal Election Campaign Act. 

Second, if Brazile’s account of Clinton’s artifice is true, it is likely that campaign finance reporting laws were broken under the same Act. Hiding campaign money through false or misleading campaign reports is illegal. In egregious cases it is a crime, not just a civil penalty.    

Finally, the funneling of campaign funds from one source to another smacks of money laundering. Any transaction that seeks to conceal or disguise proceeds of illegal activity constitutes money laundering. So, if it can be shown that Clinton violated campaign contribution limits or reporting requirements, then the channeling of the proceeds from one source to another would be the “laundering” of it.

Second Special Counsel

Clinton and her campaign are already suspected of playing a pivotal role in violating federal law by paying a substantial amount of money to a British spy and Russian government sources in order to obtain the infamous and discredited Trump “dossier”.  Talking to a Russian in a campaign is not a crime, but paying money to one as part of a political campaign is a crime.     

There is also evidence Clinton used her public office to confer a benefit to the Russian government in exchange for millions of dollars in donations to her foundation and cash to her husband. If the Clintons were enriched at the very time Hillary presided over a governing body which unanimously approved the sale of one-fifth of America’s uranium supply to Russia, it would amount to a violation of seven criminal statutes, including racketeering. 

Yet, despite calls by the House Judiciary Committee and others on Capitol Hill for Attorney General Jeff Sessions to appoint a special counsel, he has taken no action whatsoever. Perhaps this is because he recused himself from any matter related to Hillary Clinton during his confirmation hearing in January. 

This, however, would not legally prevent him from appointing a special counsel to handle the investigation. But it does underscore that Sessions has become so compromised on so many disqualifying matters of vital public interest, including the Trump-Russia case, that he can no longer serve in an able capacity.

As I have written before, Sessions should resign, but not before appointing a special counsel.

It is clear from President Trump’s many comments over the last several months that he has lost all confidence in his attorney general. It is time for him to go.   

Hillary Clinton has bemoaned for months that the presidential election was stolen from her and that Donald Trump “colluded” with the Russians. As with many thing in Clinton’s mind, she has it backwards.    

Evidence continues to mount that it was Clinton who may have conspired with the Russians, while also rigging the primary election process to hand herself the Democratic nomination for president. 

If she committed crimes in the process, she should be charged, convicted and punished.     

Gregg Jarrett joined FOX News Channel (FNC) in 2002 and is based in New York. He currently serves as legal analyst and offers commentary across both FNC and FOX Business Network (FBN).